Who May Be Taking Online Dating a LITTLE too Seriously?

June 1, 2008

Don't  you just hate these industry stuffed shirt types?  I just came across this post in my feed reader this morning about online dating demographics, details and a whole host of other commentary on how the finding love experience can be improved for all.  Now I know this is sort of an online dating trade kind of rag - more for the commerce types I guess, but jeez…what a whiny, complaining nerdski!   Why can't my dating site do this?  Why can't my dating site do that?  What a downer.  LUST.jpgGet out there and have some fun you nudnick.  You've already depressed the hell out of me and it's only 11 am.  You can read the whole story at the link below.

Think about the search process. I enter in my search criteria or fire up a saved search, which I probably created months ago and have no idea what the search parameters are.Browsing the results, I choose to click on a few people. Of those, I may email one or two and add a few more to my hotlist. What does a dating site learn about the people I click on in search results? How does that information relate to the people I actually email?Why can’t my search habits be used as fodder for emails from my dating site telling me to try new things? Why can’t Match create a custom Saved Search based on how I use the site, restricting, relaxing or adding new search criteria based on my usage patterns?How come I never get an email telling me to revise my saved searches? Why do I have to seek out and struggle through a generic FAQ/Help/Magazine to read editorial content and the same damn “10 steps towards better online dating.”

Dating Sites Don’t Know Their Customers (Why Search Is Broken) | Online Dating Insider

Tags: